About
Objectives
Build a strong founder brand and position him as an expert in HR technology
Establish trust and credibility on LinkedIn through steady community growth
Strategy & Execution
Developed a consistent LinkedIn content strategy centered on thought leadership, product narratives, and industry commentary
Leveraged the founder’s personal brand to humanize the platform and strengthen trust
Created and published high-engagement content formats, including educational posts, commentary on the future of work, and community-driven discussions
Amplified reach through organic sharing, active community interactions, and opinion-led storytelling
Maintained consistent posting to support search visibility and long-term brand recall
Results
Achieved a 25× increase in LinkedIn impressions over one year, significantly boosting content visibility
Delivered a 700× increase in LinkedIn reach, expanding exposure to a much wider audience
Gained 1,150+ new LinkedIn followers organically
Client
Intch
Geography
U.S.
Service
Social Media Management and Content Marketing